Category: Salesforce

  • Not every company pays you to get ready. Ateko did.

    Not every company pays you to get ready. Ateko did.

    Inside the path that turned “new to Salesforce” into “ready for clients.” I joined Ateko with a background in development, cyber security, and data. I had worked with other CRMs before, but I was new to Salesforce. I knew how to build systems and work with data. I did not yet know about Data Cloud…

    Read more

  • Your Contact Center Moved to the Cloud. The Hard Part Comes Next.

    Your Contact Center Moved to the Cloud. The Hard Part Comes Next.

    The enterprise contact center migration story has a clean ending. After years of replacing on-premises hardware with cloud platforms from Genesys, Amazon Connect, and others, most large organizations have checked that box. The infrastructure scales. The telephony costs are predictable. That work mattered. But there is a second story, and it does not have the…

    Read more

  • New Salesforce Flow Logs: Proactive Flow Monitoring Moves to General Availability

    New Salesforce Flow Logs: Proactive Flow Monitoring Moves to General Availability

    In the Spring ’26 Release, Salesforce officially moved the Flow Execution Logs feature to General Availability (GA). That sounds like a good thing, but what does it actually mean for you and your Flows?  In this article we’re going to dig through the buzzword mumbo-jumbo and discuss what the update is and how Flow Logs…

    Read more

  • Why isn’t this in Salesforce?

    Why isn’t this in Salesforce?

    What I have learned about how to turn an enterprise investment into a high-ROI growth engine. Joining the team at Ateko has been an invigorating transition. After more than a decade working within and for large-scale organizations, from telecom to high growth tech, finding a firm that prioritizes technical integrity with genuine client partnership is…

    Read more

  • Your Commerce Replatform Is Already Behind

    Your Commerce Replatform Is Already Behind

    The #1 reason commerce replatforms blow up isn’t the technology. It’s the product data, customer records, and pricing logic nobody cleaned up first. I sat across from a VP of Digital at a mid-market retailer last year. She opened the meeting with five words: “We need a new platform.” I’ve heard that sentence dozens of…

    Read more

  • From Hype to ROI: How to Execute a Successful AI Proof of Value (PoV)

    From Hype to ROI: How to Execute a Successful AI Proof of Value (PoV)

    We’re in the middle of an AI gold rush. Every boardroom, from the Fortune 500 to agile startups, are echoing with the mandate: “AI everywhere.” Yet despite the excitement, many AI initiatives stall before they ever deliver value. The problem usually isn’t the technology. It’s the approach. Too many organizations treat AI as an experiment…

    Read more

  • Agentforce Marketing Summer Recap

    Agentforce Marketing Summer Recap

    Between Connections in June and the Summer ’26 release, there has been a lot to keep up with. The volume of updates this cycle is one of the biggest I can remember, and trying to cover everything would turn into a small book. So instead of listing every feature, I pulled together the highlights that…

    Read more

  • AI Adoption: Training Is the Key

    AI Adoption: Training Is the Key

    Part 3 of the Systemic Shift to Scaling AI from Pilot to Scale series, examining how organizations can transform AI initiatives into enterprise-wide value In our previous post we covered Phase 1, the mental shifts required for AI and the steps involved in Setting the Foundations for scalable AI (getting your executives aligned and your…

    Read more

  • We Built an AI Certification Coach for Our Team

    We Built an AI Certification Coach for Our Team

    Nobody within the Salesforce Practice at Ateko touches client work without a Salesforce certification. That’s been the rule since the company was founded. It’s a good rule. Certifications don’t teach you something, but they serve as a bar, proving you know the platform well enough to be trusted with someone else’s business. But rules like…

    Read more

  • The Multi-Framework Pivot: ReactJS on Salesforce Platform

    The Multi-Framework Pivot: ReactJS on Salesforce Platform

    Salesforce’s front-end architecture evolved from Visualforce, to Aura Components, and finally to Lightning Web Components. But historically, integrating industry-standard JavaScript frameworks like React, Angular, etc., into Salesforce required aggressive workarounds. Developers had to compile code, compress it into static resources (zip files stored on Salesforce), and surface it via Visualforce pages or Lightning Out. The…

    Read more