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Service Cloud Voice Is Not a Phone System. Stop Evaluating It Like One.
The organizations getting the most out of the CTI-to-SCV migration are the ones who understood, before they started, that they were making an architecture decision, not a technology refresh. There is a common way enterprise organizations approach the Open CTI retirement announcement: find the migration path that most closely replicates existing telephony behavior inside Service…
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Salesforce CTI to SCV: Deadline Nobody Is Talking About Enough
Salesforce is retiring Open CTI. If your organization leverages it as part of your voice/telephony strategy, the planning window is open….and shorter than it looks. In February 2026, Salesforce announced that Open CTI, the popular, but very dated JavaScript-based telephony integration framework that has quietly powered Salesforce voice integrations since 2012 will be end-of-lifed February…
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The Rise of Disposable Software: Why Building to Replace is the New Building to Last
Disposable Software: The Missing Fourth Leg of our AI Workplace Productivity Stool One of our leaders, Ishan Babbar, was facing a time consuming task. One that was going to require analysis of hundreds of data points, across multiple files as well as an understanding of a specific project. The kind of work that, done the…
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The 5% Mandate: Why We Prioritize Compounding Efficiency in Our Salesforce Practice
By Greg Poirier, SVP of Ateko Over two decades, I have seen the enterprise landscape shift every time a new transformational tool hits the desk of an employee. I was there when laptops became the standard, when we all moved from on-prem to cloud and when smartphones were widely deployed to Sales and Field teams.…
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Ateko – Salesforce Practice: Year 11 By the Numbers
Intro First, a quick overview for those who haven’t checked their LinkedIn notifications in a while, or are new to who we are: in July 2024, CloudKettle was acquired by Bell Canada to become the Salesforce arm of the Service Implementor (SI) powerhouse now known as Ateko. Then and now, we had a tradition of…
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The Cost of Misconception: Why Differentiating Administrators and Business Users Matters
Technical solutions are a critical component of a well-run organization. But there’s a common misconception that’s costing companies time, money, and efficiency. Just because someone can use a tool doesn’t mean they should be administering it. Let’s break down the critical difference between administrators and users. Defining the Roles The Nuance of “Admin-like” Functions Every…
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CloudKettle: Year 10 By the Numbers
Archived Content: This article was originally published by CloudKettle prior to its acquisition by Bell and integration into Ateko. It is part of a historical series documenting the growth and benchmarks of the team that now forms Ateko’s dedicated Salesforce practice. This blog post is the continuation of a tradition that began soon after CloudKettle…
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The 2024 Security Survey Results are Here
The Results are in! And we’re ready to share them with you. Security is one of our top priorities at Ateko. For ourselves, and for all of our clients. With that in mind, we wanted to find out the answer to the question “How’s everyone else doing with Salesforce security these days?” So we came…
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CloudKettle has been acquired by Bell, so what now?
You may have heard… but we announced some pretty big news earlier this week, and I have some thoughts to share on that. But first you have to read this part. (Don’t be stingy with your time – it is important.) Let me start by saying that I am the product of a great deal…
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Single-Touch and Multi-Touch Attribution (and why you need both)
At Ateko, we have a lot of clients with significant resources who can facilitate the creation of the most complex, custom attribution models possible. And that is amazing. We’re fortunate to get to work with them as they hammer out incremental 1% improvements in performance week after week after week. But a model that complex…
