Tag: Salesforce

  • Service Cloud Voice Is Not a Phone System. Stop Evaluating It Like One.

    Service Cloud Voice Is Not a Phone System. Stop Evaluating It Like One.

    The organizations getting the most out of the CTI-to-SCV migration are the ones who understood, before they started, that they were making an architecture decision, not a technology refresh. There is a common way enterprise organizations approach the Open CTI retirement announcement: find the migration path that most closely replicates existing telephony behavior inside Service

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  • Salesforce CTI to SCV: Deadline Nobody Is Talking About Enough

    Salesforce CTI to SCV: Deadline Nobody Is Talking About Enough

    Salesforce is retiring Open CTI. If your organization leverages it as part of your voice/telephony strategy, the planning window is open….and shorter than it looks. In February 2026, Salesforce announced that Open CTI, the popular, but very dated JavaScript-based telephony integration framework that has quietly powered Salesforce voice integrations since 2012 will be end-of-lifed February

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  • Find Your 2,500 Rows: The AI Shift Hiding in Everyday Work

    Find Your 2,500 Rows: The AI Shift Hiding in Everyday Work

    Ok, first some background.  My mom has been using Excel since she got her current job as an Accounts Payable clerk in the early 2000’s. I began using Excel at a co-op job in 2013. But it wasn’t until I was living with my parents during the pandemic that I saw how differently we used

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  • Three Spring ’26 Apex Updates Worth Refactoring For

    Three Spring ’26 Apex Updates Worth Refactoring For

    Salesforce Spring ’26 is here. We break down the three most critical Apex updates—from native picklist extraction to new PDF services—and explain why refactoring your code now will save you from massive technical debt later.

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  • The Rise of Disposable Software: Why Building to Replace is the New Building to Last

    The Rise of Disposable Software: Why Building to Replace is the New Building to Last

    Disposable Software: The Missing Fourth Leg of our AI Workplace Productivity Stool One of our leaders, Ishan Babbar, was facing a time consuming task. One that was going to require analysis of hundreds of data points, across multiple files as well as an understanding of a specific project. The kind of work that, done the

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  • Scaling AI Beyond the Pilot: Four Foundational Shifts for the Enterprise

    From Pilot to Whole-Org Value At Ateko, we frequently see organizations struggle to translate the excitement of a pilot into organization-wide value. AI adoption is high. Most organizations are using AI in at least one function. Yet studies suggest that up to 62% remain stuck in the early experimenting or piloting stages. If your organization

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  • Bell and Ateko Empower Innovation through AI Hackathons

    Bell and Ateko Empower Innovation through AI Hackathons

    From ServiceNow to Salesforce, Ateko is working with partners to create the future of AI Bell and Ateko are shaping the future of enterprise innovation through AI-powered hackathons that bring together bright minds across our companies and our technology partners. These collaborative events spark creativity, accelerate transformation, and highlight how Ateko is helping Bell deliver

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  • The Cost of Misconception: Why Differentiating Administrators and Business Users Matters

    The Cost of Misconception: Why Differentiating Administrators and Business Users Matters

    Technical solutions are a critical component of a well-run organization. But there’s a common misconception that’s costing companies time, money, and efficiency.  Just because someone can use a tool doesn’t mean they should be administering it.  Let’s break down the critical difference between administrators and users. Defining the Roles The Nuance of “Admin-like” Functions Every

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  • The Power of Bi-Directional Zero-Copy with Salesforce Data Cloud

    The Power of Bi-Directional Zero-Copy with Salesforce Data Cloud

    In today’s data-driven world, the ability to access, unify, and act upon your customer data in real-time is no longer a luxury – it’s a necessity. Businesses often grapple with siloed data, complex ETL processes, and outdated insights, hindering their ability to deliver truly personalized experiences and make informed decisions. At Ateko, we are Salesforce

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  • Getting Started with CRM Analytics (Formerly Einstein Analytics)

    Getting Started with CRM Analytics (Formerly Einstein Analytics)

    Many enterprises leverage Salesforce for its native reports and dashboards to understand their data and performance. However, over the last few years, with “the volume of  customer data has been growing exponentially every day, exploring data manually has become a bigger challenge” (click here to read more).  CRM Analytics (formerly Tableau CRM, formerly Einstein Analytics)

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