Blog


Explore expert tips, hands-on guides and insightful perspectives designed to help you stay at the forefront of innovation, cloud technologies, and digital transformation.

When it comes to ServiceNow, Salesforce, Google, AWS, and Microsoft, if you’ve got questions – the experts at Ateko have got answers.

  • CloudKettle: Year 9 By the Numbers

    CloudKettle: Year 9 By the Numbers

    Archived Content: This article was originally published by CloudKettle prior to its acquisition by Bell and integration into Ateko. It is part of a historical series documenting the growth and benchmarks of the team that now forms Ateko’s dedicated Salesforce practice. Another year. Another batch of stats to share with you! Mostly good, a couple

    Read more

  • Hubspot to Salesforce: A Step-by-Step Migration Guide

    Your CRM can either be a roadblock impeding your go-to-market team, or an engine that accelerates their efforts. While good systems can help identify high-value opportunities and reduce time-to-close, a poor system will have users spending time on manual busywork rather than on generating and closing opportunities. For most startups, the two major CRM options

    Read more

  • Driving IT Sustainability for a Better World

    Driving IT Sustainability for a Better World

    The progress of humanity in recent years owes much to digital technologies. IT has enabled global communications, medical advancements, economic and business growth, and so much more. But there’s a flip side: technology has a significant impact on our environment. As an industry, we have a responsibility to change this. That’s why Ateko is taking

    Read more

  • Migrating from HubSpot to Salesforce

    When is the right time to move from HubSpot to Salesforce? Or perhaps more importantly – when does it become necessary? While HubSpot will meet the needs of some mid-sized organizations, most companies are scaling at a pace that will be funded by Venture Capital, with a B2B enterprise sales motion will outgrow it. The

    Read more

  • Why Healthcare Organizations are Migrating from Salesforce Sales Cloud to Health Cloud

    Whether your core discipline is Pharmaceutical, Payer, Provider or Medical Technology in the Health Care and Life Sciences industry, you know a patient-centred approach with the ability to access all of an individual’s information in one central place is the primary focus. Launched in 2015, Salesforce Health Cloud was designed to give Healthcare and Life

    Read more

  • Salesforce Data Cloud Model Explained

    Salesforce Data Cloud Model Explained

    Introduction While many Salesforce products including Sales Cloud, Service Cloud, Education Cloud, Health Cloud and other Salesforce industry clouds are built on a common ‘core’ platform that share the same datastore (an Oracle relational database), Data Cloud uses a very different architecture and technology stack from other Salesforce ‘Clouds’. This post explains the data models

    Read more

  • Data Ingestion for Salesforce Data Cloud

    Data Ingestion for Salesforce Data Cloud

    As its name implies, Salesforce Data Cloud is a data platform — before you can begin using the platform, you first need to get data into it. And while Data Cloud provides various options for importing data, it’s important to select an optimal method to integrate data sources into the platform. Unfortunately in data architecture,

    Read more

  • Salesforce Data Cloud Primer

    As part of a Salesforce Data Cloud series, this initial post sets out to clarify and explain exactly what Data Cloud actually is, what it’s not, and why it’s a game changer. An Evolutionary Platform Salesforce Data Cloud is arguably the most significant platform to be released in the history of Salesforce. However, its journey

    Read more

  • What is Omnistudio?

    (And how can I use it?) OmniStudio is a low-code development platform that allows businesses to build custom applications quickly and easily. It helps to simplify the creation of complex, industry-specific experiences on Salesforce. It is an all-in-one platform that offers a range of tools and features to help businesses develop and deploy custom applications

    Read more

  • CRM Analytics Development Lifecycle: Production vs. Sandbox

    CRM Analytics Development Lifecycle: Production vs. Sandbox

    When CRM Analytics is selected as a Business Intelligence application for data visualization, a common question always arises: Should we develop in Production or in a Sandbox? In this post, we will cover advantages and disadvantages of using Production and Sandbox for any CRM Analytics development projects, and also cover the Admin responsibilities when it

    Read more