Tag: GDPR

  • Managing Consent with Salesforce Webinar

    Managing Consent with Salesforce Webinar

    Upcoming Webinar: Managing Consent with Salesforce featuring Salesforce MVP, Eliot Harper, and Salesforce System Architect, Ryan O’Sullivan. In this webinar you will discover the consent management objects in Salesforce, and how to use this new canonical data model to manage an individual’s consent, while also complying to data privacy regulations. There are two opportunities to

    Read more

  • MarTech in the Era of Consent

    MarTech in the Era of Consent

    We provide our consent every day, often without a second thought. We’ve adapted to automatically clicking through distracting ‘accept’ buttons on website pop-ups, or those obligatory checkboxes when completing various web forms. No matter what the activity is, it seems there’s always a requirement to consent to something. In this post, I explain current and

    Read more

  • Top Five Highlights From Salesforce Connections 2019

    Top Five Highlights From Salesforce Connections 2019

    This month the Ateko team attended Connections; one of the largest annual Salesforce events. Connections brought together a community of over 17,000 passionate Trailblazers to learn about new marketing trends in different industries. All three days were packed with new product announcements, engaging keynotes, workshops, and innovative partner solutions. This event also followed Salesforce’s acquisition

    Read more