Category: AI

  • Salesforce Just Quietly Revealed the Future of Merchandising

    Salesforce Just Quietly Revealed the Future of Merchandising

    On the back of Dreamforce ’25, Salesforce quietly posted an update with a few additional features for Commerce Cloud. Some are formal names for the big announcements made at the conference, like Agentic Order Routing and new B2B Configurator tools. Others, like the official Adyen payment integration, are welcome news for retailers looking for alternatives….

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  • Commerce Cloud meets OpenAI: A Pragmatic Path for In-Chat Commerce

    Commerce Cloud meets OpenAI: A Pragmatic Path for In-Chat Commerce

    I’ve watched ecommerce change shape for two decades. We went from online catalogs with “it’ll get there when it gets there” shipping to a two day delivery promise that became table stakes. We saw checkout evolve from multi-page forms to one click charges and now to digital wallets. Each shift rewired customer behavior. We’re at…

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